MUMBAI: Sports will see a degrowth in advertising revenue while Hindi general entertainment channels (GECs) will lose

With macro-economic indicators - like a high growth GDP rate and a steady increase in consumer spending - expected to

In view of the global economic meltdown and its imminent impact on the advertising, 2009 was bound to be a challengin

MUMBAI: It has taken quite a while but media research agency Tam has finally got its Elite Panel up and running.

Joy Chakraborthy took charge of Zee Network as ad sales head in early 2005, at a time when Zee T