MUMBAI: Sun Television Network, the regional leader in South India will soon launch its version of 'Kaun Banega Crorepati' called 'Kodeeswaran' in Tamil in October. The show will be hosted by popular Tamil film actor Sarat Kumar who will don the southern shoes of Amitabh Bachchan. The master brain behind this Tamil game show is ace quiz master Derek O'Brien of the Bournvita Quiz fame.

Except for the one crore prize money everything will be different. The time slots for this programme will be from 9 to 10 pm on Saturdays and Sundays, the concept will be regionalised to suit the southern audiences and will target the Tamil speaking which is estimated to be one-third of India's population. Sun TV is banking on the fact that the Hindi money spinner was not very popular with the southern folk because of its Hindi content. The show is expected to further complicate things for Zee's 10 crore show to be launched in October.